The Luther Pecan Festival was dreamed up one day by a bunch of shop owners, neighbors and “Luther cheerleaders” who wanted to put our town on the map. We thought an art show would be fun right out in the middle of Main Street. We’d get some live music, ask some food trucks to come. Our hook, naturally, was the pecan harvest at Couch Pecans that brings an annual migration of visitors to the beautiful orchard on Route 66 and Luther Road. The festival is the Saturday before Thanksgiving, from 10 am – 5 pm on Main Street.  

In 2017, we had our first PECAN FESTIVAL. It was cold, the wind was biting, and we didn’t have enough pecans to meet the demand of ALL of those who came to our inaugural event. We so underestimated the appetite for pecans. Still we had about 5,000 guests come to the festival. And we had a lot of fun. Our streets were full of life and crowds. Luther looked good!

The PECAN COOKOFF,  live music and car show were some of the highlights of the day. We’re doing it again. Come see us in Luther on November 17, 2018, for our Pecan Festival, this year with #morepecans.